Alexandra Steadman is LEAP's Chief Marketing Officer, overseeing all marketing operations globally and reporting directly to Executive Chairman, Richard Hugo-Hamman.
Alexandra joined LEAP in 2012 and started her tenure helping law firms understand the benefits of cloud technology and why they should switch to LEAP. Today, LEAP has over 61,000+ users on its cloud products worldwide.
As a member of the executive team, Alexandra is integral to LEAP's global expansion by setting up local creative teams, building successful marketing and communication strategies, and developing a world-class brand. Since 2014, LEAP has proven successful marketing operations in the United States, the United Kingdom, Ireland, Canada and Australia.
Alexandra has over 15 years of marketing and management experience in a variety of industries including technology, finance, recruitment, tourism and entertainment. Today, Alexandra leads exceptional creative talent to continue the company's ambitions and growth across all LEAP-owned companies and brands: LEAP Legal Software, LEAP Developments, LawConnect, By Lawyers, LEAP Financial Services, and more. Alexandra's main game is to help law firms understand and adopt premium intuitive software to help others.
Alexandra graduated from the University of Western Sydney with a Bachelor of Business majoring in Marketing and sub majors in Advertising and PR.